Lopesan Hotel & Resorts, a leading European hotel group, has selected IBS Software to transform digital distribution to attract guests to Lopesan Costa Bávaro Resort Spa & Casino, its first Caribbean luxury resort property in Punta Cana, Dominican Republic.
Lopesan has implemented IBS Software’s iHospitality distribution platform, as it continues to modernize its digital operations to fuel its recovery from the COVID-19 downturn.
Through iHospitality, the Lopesan Costa Bávaro Resort Spa & Casino can manage demand and customize reach through a single interface, which means that it has the ability to offer products and services in more innovative ways to attract guests and boost revenue, such as flash sales, promotions, room upgrades and packaging.
Because iHospitality integrates with commercial reservations and revenue management systems as well as global airlines and tour operators, Lopesan can provide prospective guests with the latest and best rates at any time, and will also help it in increasing its bookings.
The deployment went live in early November following a short implementation period of just a few weeks, and the Lopesan Costa Bávaro Resort Spa & Casino has already seen its first bookings on the platform in partnership with a major global airline.
The Lopesan Costa Bávaro Resort Spa & Casino opened in July 2019, marking the next milestone in the Lopesan’s global expansion outside of Europe. The Spain-based hospitality brand has 19 properties across Spain, Germany and Austria. Initially the iHospitality deal is to boost sales at the Costa Bávaro property, with a view to extending to the rest of the Lopesan network.
“Lopesan Costa Bávaro is pleased to announce its alliance with IBS Software as we continue our ambitious digitalization and modernization plans. Our companies will join forces to achieve direct connectivity with our valued partners, improve our speed to market and forge ahead with the internationalization of the Lopesan Hotel Group,” said Jose Ignacio Alba Pérez, Corporate Commercial Director at Lopesan Hotel Group.
Lisa Barker, VP Global Sales for Hospitality Solutions, IBS Software, said, “Lopesan Hotel & Resorts is a globally admired brand, and it is an honor to be selected to fuel growth at its luxury Caribbean resort, the Costa Bávaro Resort Spa & Casino. Leisure travel is starting to rebound but you can only attract guests if you have the right digital tools. It’s no secret our partners realize an increase in bookings of up to 30 per cent when they digitalize their distribution to be able to deliver up-to-the-minute, personalized retail offers.”
She added: “Hotels need solutions that provide business agility, speed to market and results. Transforming distribution is the principal way they can boost growth and we’re seeing significant uptake in demand for innovative ways to extend reach to consumers. It’s a privilege and a great responsibility to be partnering with Lopesan at such a critical moment in our industry.”